Monday, August 3, 2009

Chapter 3: How We-Think works ( and not )



The author introduces five key principles that are the backbone for successful We-Think projects: Core, Contribution, Connection, Collaboration, Creation.
Using the process of unraveling the worm's genome, the author explains that the core to a successful research depends on the starting point, and the opening to interpretation: the worm's genome project, and "I Love Bee" as puzzles that only can be solved by the collaboration of people with different skills. Such collaboration can start from the inspiration and innovation that comes from conversation amongst people who combine skill, knowledge to solve a problem. "A good core starts a creative conversation and invites people to contribute" (p69.)
When people join together, using their skill, knowledge, to solve a problem, they form a creative community. For such community to be call "successful", it has to attract the right people with different ideas, skills and knowledge to contribute. The author explains in what way the community is truely successful by providing answer to four questions: "who contribute? what do they contribute? why do they do so? and how do they do it?
To answer the first question, the author argues that most innovative projects would start with intense collaboration of people or small groups that share the same passion, or want to solve the same problem. In order for the project to take off and attract a larger group, such community has to open out ti nire diverse contributors who would have and willing to share their knowledge. As people are sharing information, insights, testing out their hypothesis is vital to the innovation. In order for the testing become possible, tools are needed. When tools are available ( through open source system), people start to become player, developer, participants. People are willing to do unpaid job because they want recognition; they want acknowledgement from others, and the job actually gives them a sense of achievement. Open source invites people to collaborate to create something new. Many insights, ideas are connected and combined to produce a final product. This leads to the next principle: connection.
When people with different ideas can connect and communicate with another, in the right way, this could produce a better result. Using the combination of 2 scientists, James Watson and Francis Crick, the author proved his point. Watson and Crick were trained with different background, yet when they combined their ideas through constant conversations, they unraveled the double helix structure of DNA. Therefore, a larger group that has more diverse perspectives are involved, the greater the benefit can be obtained from combining them. People with different perspectives would think and act in different ways. Thus when they make their contribution of idea, there are rules to govern. Use the open-source community that produces Ubuntu- version of Linux- the author proves that effective governance of creative community is a "lattice-work": anyone can see what is decided, anyone can make suggestions, but they way decisions are made is not democratic.
In conclusion, We-Think only works in certain conditions. The project should be exciting, and challenging enough so that people with the time, motivation can contribute. Its tools must be provided. There should be clear rules to govern the process, to separate good ideas from bad ones

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